The most obvious answer is retail. The retail industry gets a lot of questions from the public.
And they don’t just stop when they have answered a question, they can divulge in a spot of upselling too. For example, if a customer asks about evening dresses, the bot can also tell the customer about any offers that there may be for accessories to go with the dress.
Restaurants and other food outlets benefit massively from having chatbots to book tables for customers. Instead of having customers phone up or leave a message on Facebook messenger the bot can centralise all of the orders for seamless logistics.
Builders and plumbers too benefit as the bot will take bookings and respond to queries for them. These highly skilled labourers rarely have their hands free to grab the phone, a pen and a piece of paper!
For most businesses chatbots and social media work incredibly well together!
You could combine a chatbot with a winning sales strategy to find out how to create this strategy have a look at my blog here How to sell on Social Media.